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87% of customers say service, or how they are being treated, is more important than brand or price.. -Convergys Scorecard Series Research What are your customers experiencing?
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In this Section You Will Find:

  • Charts Displaying Key Findings for the U.S. and U.K. markets
  • Industry Snapshots for 9 key industries, with multiple charts which can be compared to the 2010 finings for trending.

Convergys 2009 Scorecard Series Key Findings:

  • Customer Service is the New Differentiator, More Important Than Price or Brand
  • Attrition is the New Customer Feedback, Signaling the Prevalence of Both Bad Experiences and Service Alternatives
  • More Customers Like Multi-Channel Care, But Each Demographic Segment Has a Different Set of Preferences
  • Satisfaction Doesn't Necessarily Mean Loyalty, and Loyalty is Getting Harder to Earn
  • Loyalty Does Not Mean Customers Forgive a Bad Experience

Read highlights from the U.S.-based Scorecard Series surveys

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Download this white paper on customer experience to learn more about how to meet the diverging needs of today's demanding demographic groups.
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Join customer experience expert Chip Bell to explore what 2010 research reveals about recessionary consumers.
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Join us as we blog about the research's implications for managing customer and employee relationships.
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